Mobile Website Development

You wouldn't dream of seriously starting a business without some kind of web presence. For many entrepreneurs, putting up a website is one of the very first tasks, sometimes even before having a product to sell. But is that website doing all it can? If it is not available in a mobile version, the answer is a resounding "NO!"

Benefits of Mobile Websites
Larger audience

More than 4 billion people worldwide use mobile phone devices. While only a minority (30%) access the Internet through their cell phone, that number is still very large and continues to grow, dwarfing the number who access the Internet through computers.

More frequent visits

On a computer people usually surf the web for a while, so they don't do it that often. Pulling out the phone to check something online, on the other hand, is something people will do in the middle of other activities. If your website is optimised for their phone, they will likely visit far more often.

Better clients

More people don't access the internet on their phones for two reasons. Firstly, few websites are optimised for mobile access. Your mobile website will make you stand out from your competition (unless they already have a mobile website, in which case you need to catch up)! Secondly, web access costs extra. People who visit your mobile website are more likely to have money or at least are more willing to spend it.

Requirements for Mobile Websites

The reason more businesses don't have mobile websites is because putting them together is not easy. Four factors need to be considered:

Screen size: Mobile devices vary greatly in their screen size, so your site needs to adapt.

Speed: Wireless access speeds are slower, so your site needs to load quicker.

Convenience: Scrolling is a pain, so the most important information needs to be at the top.

Simple input: Entering text on mobile devices is not easy, so options should be simplified.

You need a mobile website, and you need a good partner to help develop it. We have developed our own in house mobile website CMS system which enables the design of beautiful and functional mobile websites that are cross-platform and extend your business reach.

© 2013 Pinnacle Internet Marketing Ltd.